“ dear student :”), close B u s i n e s s F i n a n c e

“ dear student :”), close B u s i n e s s F i n a n c e

Include a Title for the Questionnaire;

Prepare a Cover Letter;

  1. Prepare An Informed Consent form; and,
  2. Develop a questionnaire based on your cover letter and on your research topic. Be sure to include instructions for completing the questionnaire.
  3. See attached samples for how to format your report.
  4. Write a Descriptive Title for the Questionnaire (taken from assignment one):

Instructions:  Your questionnaire should contain clear instructions.  Begin with basic instructions for completing the questionnaire: tell respondents exactly what you want, i.e. they are to indicate their answers to certain questions by placing a check mark or an X in the box beside the appropriate answer or by writing their answer when asked to do so.

In addition to an introduction you will write a cover letter to go with your questionnaire. 

Your cover letter, at a minimum, should include the following features:

It should be credible. Who is conducting the research?

It should be personalized. The cover letter should include a personalized salutation (not just “Dear Student:”), close with your signature, and refer to the respondent in the second person (your participation…”).

It should be interesting. Don’t assume that what is interesting to you will also interest your respondents.

It should be responsible. Will the information be confidential is participation voluntary?

Prepare an Informed Consent form

  • Make sure your consent form contains the following elements:

The title of the research project

  • The name, address, and phone number of the principal investigator

The purpose of the research

  • The possible risks, discomfort, or harm that might result from participation

The possible benefits that might accrue from participation

  • Whether the responses will remain confidential and, if so, what steps will be taken to maintain their confidentiality

A space for the potential respondents to sign indicating they understand that they may withdraw their consent at any time without penalty or loss. 

The Questionnaire:

On a separate page, single spaced, insert the questionnaire you developed.  It should include at least 15 closed-ended questions and 1-2 open-ended questions.  Make sure the questionnaire is formatted properly, and include the following:           

A Title

  • Instructions to the Respondent
  • Include at least one Likert statement item in your questionnaire
  • Include at least one contingency question
  • Ask yourself:  what is the range of variation I need in my response categories?  (Remember your response categories may include nominal, ordinal, or ratio levels of measurement
  • Ask yourself:  are my response categories mutually exclusive and exhaustive?
  • Ask yourself:  are any questions double-barreled, are they clear, have I used terminology my respondent will understand, have I asked them questions they are capable of answering?
  • Ask yourself:  does the order of my questions follow in a logical sequence?  Do I need to order them differently according to how I would administer the questionnaire?