communicate critical content clearly B u s i n e s s F i n a n c e
Develop and record a 10–12-slide, executive-level presentation, with speaker notes, of the SMART objectives corresponding to the organization’s main strategies, associated performance indicators and metrics, and strategic plan recommendations.
In your weekly one-on-one meeting your boss congratulates you on the comprehensive and well researched work you’ve done to date. The CEO has been working with the rest of the organization’s leadership team to adopt the overarching strategies for the organization that your boss recommended. However, your boss and CEO are seeking clarification on how to translate these strategies into meaningful benchmarks, or performance measures. They want to know how the organization will measure progress in following these strategies. In previous discussions with your boss, you have been describing the SMART methodology for writing objectives that support the overarching strategies. She has asked you to share the SMART objectives you have written for each strategy with the CEO in a brief presentation.
You are ready to begin creating your presentation and the slides that you will use to support your key points and conclusions. Your boss reminds you that the CEO expects a brief, substantive, and concise presentation. You will be lucky to get 15 minutes of the CEO’s time. Consequently, she suggests that you include no more than 10–12 slides, or you will run out of time and cautions you about not creating a “death by PowerPoint” experience for the CEO. You already know from experience that your organization expects professional presentations that adhere to the organization’s branding standards.
Create an executive-level presentation, with voiceover, of the SMART objectives that correspond to the organization’s main strategies, associated performance indicators and metrics, and strategic plan recommendations.
Practice your presentation until you are satisfied with it, staying as close as possible to the limited time allotted. Remember that the audience is your organization’s CEO. All the work you have done so far in this course has prepared you for this briefing, but you are ready.
The requirements, outlined below, correspond to the grading criteria in the Strategic Plan Objectives and Balanced Scorecard Scoring Guide, so be sure to address each point. Read the performance-level descriptions for each criterion to see how your work will be assessed.
- Present your operational recommendations and strategic control mechanisms.
- Include goals, objectives, resources, and action steps for reconfiguring and aligning the organization’s structure, systems, shared values, management style, staff, and skills.
- Define critical success indicators that enable an organization to measure success in implementing the strategy.
- Propose a strategic plan to optimize outcomes and mitigate risks in the organization.
- Analyze potential long-term opportunities and operational components in the strategic planning process.
- Analyze the effect of strategy formulation on human, financial, and technical resources.
- Weigh factors of measurement against current organizational benchmarks.
- Create a visually pleasing, professional presentation tailored to a specific audience.
- Use charts and/or images that support the content.
- Communicate critical content clearly and persuasively in a limited time.
Presentation Format and Length
Your presentation should consist of 10–12 slides and be 10–15 minutes in length. Use the notes portion of each slide to write your script (the notes section is required).
You may use the structure below as a guide for organizing and timing your presentation. You do not need to place your slides in this specific order.